A Business Model That Will Never Work So, for those of you who've been watching me a long time, you know I get business anxiety. This time I'm trying to get ahead of the curve. When I leave my job, I want to be able to focus on making my comic. With that in mind, I've been brainstorming for business models I'd be comfortable with. You know, something that won't leave me feeling sleazy or take up too much of my time. I wanted to share some of my thoughts:A Business Model That Will Never Work by WestlyLaFleur
1. I hate ads. They're interruptive and irrelevant. If I want to advertise something, I'll share it elsewhere.
2. I hate exclusive content. Patreon tiers where you gain access to extras, behind-the-scenes and 'sneak peek' work really bother me. First of all, it doesn't work; somebody will pay X dollars for access and then leak all your content. Secondly, I'd rather just take time to make it all presentable and upload it publicly.
3. I hate money-grubbing. Supporting a creator ought to be simple. Monetizing ought to be subtle and elegant. I've toyed with this
Bobby Chiu's Marketing for Artists 101Commodify yourself, commodify your artwork, become a product and then sell that product. It works, and thinking like a business-minded shark helps. Entrepreneurial work is hard; being a content creator is risky and you can mitigate that risk by pandering to the status quo. Some people enjoy it, they find it satisfying to play to the whims of the crowd and derive a sense of self-worth through meeting an ostensible demand. I'm not one of those people.Bobby Chiu's Marketing for Artists 101 by WestlyLaFleur
I do not advocate this approach, but it's a useful tool for those people to whom it comes naturally. Observing how it works can be a useful lesson in business management even if you don't plan on using it. Learning how to communicate is important, and marketing your work is important, but there's an undercurrent to this message and it's telling artists to tread lightly, not to offend anyone, to sacrifice your rough edges at the altar of internet fame.
It's a seductive promise, but it doesn't work for me. The pressure